Marketing and PR
Nick Wilde, Phil R. HoldenMarketing and PR are essential if you are to spread the good word about your business. You may have the best products and services available, but if no one knows about them, you won't benefit. This book includes: the idea of “promote or die!”, knowing your market, creating a marketing plan, investigating niche marketing, writing great marketing copy, getting your press releases noticed, investigating piggyback marketing deals, and getting the best from permission-based e-mail marketing.
Categorias:
Ano:
2007
Editora:
A&C Black
Idioma:
english
Páginas:
209
ISBN 10:
1408101777
ISBN 13:
9781408101773
Série:
Business on a Shoestring
Arquivo:
PDF, 1.57 MB
IPFS:
,
english, 2007